Keeping Your Customers Close
With time selling has been replaced as the main objective for any entity. Everything stems from relationships even business. Its will be in order to conclude that business is indeed very personal. The customers are the only permanent partners you will ever have. Everything revolves around the customers, their needs, interests and concerns. Customers come in all forms from individuals to other entities among others. To create long terms relationships with them you have step in their shoes , if it isn’t possible get someone who can because that way you’ll be able to deliver.
Whatever your parents told you about making new friends could be the advice of the century. It works like magic in business. This requires you to take a course of action to attend seminars and get communicating in online platforms. This may be the starting point of a long term relationship. If this seems too much to soon the best place to start is your family and friends. The list shouldn’t end there are other people in your list too. The people who are important to you in one way or another like your dentist , doctor , postman , mechanic or your hairdresser and barber might are other options. The kind of influence that this people have in your business is tremendous and it’s a plus for you because your are very much comfortable approaching them.
If you sense that expressing yourself is a challenge then email marketing was meant for you. This way your customers keep getting more from your business inform of information, latest developments and videos. It takes time to convince a person to work with you and this platform might just be it. After you’ve gotten them to subscribe for these newsletters you may go ahead to use their information to customize the information for them. There should always be an opportunity for clients to say what they feel about the business. If you want to go far you are better off with getting honest reviews even the negative ones. This way you get the advantage of mitigating mishaps before they escalate and know how to improve customer satisfaction.
Some things never change people still love getting presents. Offering incentives and discounts on loyal customers will retain them in the business as just that. If you ask nicely they might want to help you advertise through word of mouth. It is amazing what good promoters your client base can be of your business. They should get the best of services on account of having earned it. The fact that they have been standing with you for sometime makes them a very crucial part of your business. Nothing but the truth should be your business philosophy. The best behavior is to honor promises and to never stop following up and responding to clients even when things stall. People will only care if they get the same treatment from you.